Latest News
Irdeto Wins Middle East Technology Deal
[Satellite TODAY 03-08-10] Irdeto will provide Middle East technology provider Selevision middleware and conditional access solutions for Setevision’s new HD personal video recorders, Irdeto announced March 8.
The devices, which are in field testing in Saudi Arabia, will enable content providers to run highly tailored advertisements, which Irdeto says is “a market first” in the Middle East.
“Irdeto’s solution allows us to constantly enhance our targeted advertising capabilities. Irdeto was a natural choice for us, given the company’s proven track record of delivering industry-leading conditional access solutions in the Middle East,” Raed Khusheim, CEO and founder of Selevision, said in a statement.
Get the latest Via Satellite news!
Subscribe Now