[Satellite Today – 2-25-08] Spacenet Inc. will team with Fuelcast Media Network Inc. to offer new digital media services to gas and convenience stores using satellite technology, Spacenet announced Feb. 25.
    Fuelcast, which provides video information and entertainment to motorists at gas pumps, will use Spacenet’s satellite services to support its private network used by more than 500 stores in North America. Spacenet has provided Fuelcast with enterprise-grade Connexstar satellite network services for the past few years and is now upgrading its satellite network to Spacenet’s SkyEdge VSAT system for faster speeds and improved functionality.
    “Digital media applications are increasingly being used by retailers and businesses as a way to increase revenues and improve efficiencies,” Spacenet President and COO Glenn Katz said in a statement. “Broadcast applications like digital media are ideally suited to satellite due to its unique technology advantages, and Spacenet is leveraging an industry leading technology to support content distribution and emerging digital media applications. Fuelcast provides a valuable service by utilizing digital media capabilities for gas and convenience stores and enables its customers to increase [return on investment] through advertising opportunities. We are confident that the advanced SkyEdge platform will provide Fuelcast with a reliable solution to support its nationwide digital media network.”