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Directed Electronics Extends Contract With Sirius
[12-28-07 – Satellite Today] Directed Electronics has extended its distribution agreement with Sirius Satellite Radio Inc. through August, Directed Electronics announced Dec. 27.
Directed Electronics markets premium home theater loudspeakers in North America and is the largest supplier of aftermarket satellite radio receivers. The company has been in a partnership with Sirius since 2004.
"While the pending merger between Sirius and XM has added a degree of uncertainty to the satellite radio market during 2007 as well as our agreement renewal discussions, we believe this amended agreement will serve as an excellent template for future extensions we plan to discuss after regulatory review of their merger is fully resolved,” James Minarik, president and CEO of Directed Electronics, said in a statement.
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