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ARD GOES INTERACTIVE FOR EURO 2000
German public broadcaster ARD is to extend the interactive content on its free-to-air digital package. The Euro 2000 football competition will allow the approximate 70,000 households equipped with OpenTV digital set-top boxes access to an extended service. According to ARD, football fans can obtain a large variety of additional information, for example on fixtures, stadiums and background details by remote control. During the live transmission of games, viewers can participate in an interactive football bet.
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