Panasonic Avionics’ aircraft mission control center. Photo: Panasonic.

Panasonic Avionics is setting up a new office in Silicon Valley, and has selected Amazon Web Services (AWS) to help deliver data analytics and insights from its Next In-Flight Entertainment and Connectivity (IFEC) platform.

The company’s new Silicon Valley operation will house a team focused on delivering Internet of Things (IOT), cloud and data analytics for Panasonic’s Next platform, while also managing operations-focused data, such as maintenance and the health monitoring of aircraft IFEC systems.

Working with AWS, Panasonic will leverage its Avionics Specific Data Lake to provide data of any type, and do so securely in one place, using machine learning and deep learning algorithms to provide airlines with near real-time insights into their connected passengers and operations.

According to Panasonic, it established the new data operation to enable airlines to overcome the challenges posed by current data collection and analysis methods, which often took place both manually and post-flight leading to unreliable and outdated insights.