Photo: Arabsat

Arabsat is teaming up with Qvest to launch a new OTT (over-the-top) streaming platform, as it looks to generate more revenues through video services. The strategic partnership will enable Arabsat to extend its direct-to-consumer services while providing white-label solutions for broadcasters and content providers. The two companies announced details of a new MoU detailing this platform launch on Feb. 24.

Qvest is a company that specializes in media-focused practices and services with consulting and technology implementation services. With Qvest’s expertise in cloud-based media solutions, SaaS, and end-to-end OTT platforms, this partnership aims to transform Arabsat’s digital media ecosystem by integrating a scalable, multi-tenant solution that integrates AI-powered personalization, flexible monetization models and advanced content management.

Qvest will also provide Arabsat with business and technology consultancy, content partnerships, and strategic guidance to enhance its digital media ecosystem. The collaboration will also facilitate partnerships with local and international content providers to expand Arabsat’s offerings.

“We are proud to support Arabsat in shaping the future of OTT in the MENA region. Our collaboration will not only provide Arabsat with a cutting-edge streaming infrastructure but also enable business growth through a flexible and highly scalable digital media ecosystem,” Ahmad Hadi Al Kayal, general manager of Qvest MENA, said in a statement.