MEASAT 3 at Boeing’s Space and Intelligence Systems satellite manufacturing facility in El Segundo, Calif. Image credit: Boeing

[Satellite TODAY 08-05-13] MEASAT Satellite Systems has signed a six-year agreement with Teleippica for capacity on MEASAT 3. Teleippica, a provider of television broadcast transmission services in Italy will use MEASAT 3 to broadcast the Italian Ministry of Agricultural, Food and Forestry Policies (MIPAAF) Unire Sat channel across Australia, Asia and Africa. The channel, which currently showcases equine-related programming and sports, will expand to include Italian lifestyle content later this year.