[Satellite Today 07-09-09] The Cable Satellite Broadcasting Association of Asia (CASBAA) formed a joint initiative with SNL Kagan, a provider of financial and operational information on the global media and communications sector, to promote multi-channel video market growth in the Asia-Pacific region, CASBAA announced July 8.
    CASBAA and SNL Kagan will share information and analysis between the two firms with their customers. Asia TV Advertising Coalition, CASBAA’s dedicated advertising portal, also will be available for SNL Kagan customers.
    “With this initiative, CASBAA members and their clients gain immediate access to data and analysis which puts our markets into a global perspective,” Simon Twiston Davies, CEO of CASBAA, said in a statement.