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[Satellite Today 10-14-08] Measat Satellite Systems and Sky Channel signed an agreement for Sky Channel to use the Measat-3 satellite to broadcast horse races, the companies announced Oct. 13.
Sky will use the capacity to broadcast more than 57,000 horse races a year to home viewers and outlets across Australia and around the globe
“In addition to supporting existing subscribers, the extensive Measat-3’s footprint spanning Australia, Asia, Middle East, Eastern Europe and South Africa offers opportunities for the Sky Channel to increase their international subscriber base,” Terry Bleakley, Measat’s vice president of commercial operations, said in a statement.
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